Working with the Premiere Global Services marketing team based out of Singapore, I was commissioned to illustrate a series of cartoons to demonstrate to marketeers in Singapore and Malaysia that email marketing and conferencing are one of the most cost effective mediums available in a downturn.
My aim for each illustration was to take at light-hearted and fun look at situations where people were using outdated methods to reach key audiences – the ‘message in a bottle’ is particular personal favourite. My cartoons were used in a fax campaign to key marketing targets across Singapore and Malaysia.